Where Do Youth Smokers Get Their Cigarettes?
More than half of all youth smokers usually buy the cigarettes they smoke, either directly from retailers or
vending machines, from other kids, or by giving money to others to buy for them. Roughly a third typically
get their cigarettes from others (usually other kids) for free, and a small but significant percentage of kids
obtain their cigarettes by shoplifting or other stealing. At the same time, where and how youth smokers get
their cigarettes can vary considerably from state to state or city to city depending on such factors as whether
the jurisdiction strictly enforces the laws prohibiting tobacco sales to minors, requires retailers to keep
cigarettes behind the counter, or has banned cigarette vending machines or restricted them to adult-only
locations.
Nationwide, older underage smokers are more likely to directly buy their cigarettes than younger smokers,
who are more likely to get their cigarettes from others or by stealing. Some of this difference is explained by
the fact that older kids typically find it easier to buy cigarettes than younger kids. But another powerful factor
is that older youth smokers are more likely to be daily or regular users, and regular or heavy smokers in all
youth age groups are much more likely to purchase their own cigarettes than kids who smoke less frequently
or are only "experimenting." Not surprisingly, the older or more regular youth smokers who buy their own
cigarettes are also major suppliers of kids who do not purchase their own cigarettes but get them from
others.
Because of these purchasing and consumption patterns, the roughly half of all youth smokers who regularly
buy their own cigarettes personally consume considerably more than half of all youth-smoked cigarettes.
They also supply a substantial portion of the cigarettes smoked by those youth smokers who typically buy or
borrow their cigarettes from others. As a result, at least three quarters of all cigarettes consumed by kids are
purchased by kids -- which is why strictly enforcing laws forbidding retailer sales to kids and raising cigarette
prices through tax increases can quickly and significantly reduce youth smoking.
Research On How Kids Obtain Cigarettes
The 2003 NHSDA found that among 12 to 17 year olds who had smoked in the last month, more than three
out of five (77%) had purchased their own cigarettes. More than half (53.3%) had directly purchased their
own cigarettes, six out of ten (63.3%) had given money to others to buy cigarettes for them, three out of ten
(30.5%) had purchased cigarettes from a friend, family member, or someone at school, and a small portion
purchased cigarettes over the Internet or through the mail (2.6% and 2.9%, respectively). In addition, six out
of ten (62%) had “bummed” cigarettes from others and more than one of ten (13.1%) had taken cigarettes
from others without asking, with just under one percent (0.8%) had stolen cigarettes from a store. Older
underage smokers were more likely to buy directly in stores than younger smokers.1
The 2003 national Youth Risk Behavior Surveillance (YRBS) survey of 9th to 12th graders by the U.S.
Centers for Disease Control and Prevention (CDC) found that 18.9 percent directly purchased their
cigarettes from stores or gas stations, with more than a quarter of all 11th and 12th graders making such
direct purchases.2 While the 2003 YRBS did not provide any additional detail, an earlier YRBS showed that
54.5 percent of those who had smoked in the past 30 days usually purchased their cigarettes directly from a
store (23.5%), from vending machines (1.1%), or by giving money to others to make their purchases
(29.9%). 30.4 percent usually borrowed their cigarettes from others and 4.4 percent usually stole their
cigarettes. In addition, older kids and kids of any age who were daily smokers were much more likely to buy
their cigarettes directly from stores than younger or infrequent smokers. No data was provided on the
percentage buying their cigarettes from other kids.3
The 2000 national Youth Tobacco Survey (YTS) found that among high school smokers, 32.2 percent
usually obtained their cigarettes by purchasing them from a store and 25.1 percent usually gave someone
else money to buy cigarettes for them – with 20.9 percent borrowing the cigarettes from others and 2.9
percent taking them from a store or family members.4 The 2000 YTS also found that 57.1 percent of high
school smokers who have purchased cigarettes purchased their last pack of cigarettes by purchasing it from
a gas station, 26.3 percent from a convenience store, and 7.7 percent from a grocery store (and 58.1% were kids.
Making it More Costly or Difficult For Kids to Buy Cigarettes Reduces Youth Smoking
Numerous research studies have found that making obtaining cigarettes as inconvenient, difficult, and
expensive as possible for kids not only reduces the number of kids who try or regularly smoke cigarettes, but
also reduces the number of cigarettes consumed by kids who continue to smoke. Because youth purchases
are the major source of cigarettes smoked by kids, increasing cigarette prices and minimizing the number of
retailers willing to illegally sell cigarettes to kids have each been shown to reduce youth smoking.5 While
these measures directly affect youths who buy their own cigarettes, they also reduce the number of kids who
buy cigarettes and supply them to other kids for free. Price hikes may also make it less likely that parents
and other adults will give cigarettes to kids, be as careless about leaving their cigarettes where children can
easily take them, or not notice when some of their cigarettes are missing.
In contrast to retail-enforcement efforts, voluntary tobacco industry programs to reduce illegal retailer sales to
kids have not been found to reduce youth sales effectively.6 Similarly, while total bans of vending machine
cigarette sales will eliminate that source, kids still readily obtain cigarettes from vending machines in those
jurisdictions that restrict vending machine sales to adult-only locations or otherwise regulate vending
machine sales without eliminating them.7
The Campaign for Tobacco-Free Kids, September 17, 2004 / Eric Lindblom
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